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Business Analytics & Enterprise Software Publishing

Business Analytics & Enterprise Software Publishing

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Executive summary

The Business Analytics and Enterprise Software Publishing industry has expanded on the back of positive demand conditions over most of the five years to 2022, caused by high private investment in computers and software. Industry revenue is expected to grow at an annualized rate of 14.1% to $147.7 billion over the five years to 2022, driven by the increasing technological complexity of businesses and an eagerness to adopt efficiency-enhancing software. Many industry products, such as customer relationship management (CRM) and enterprise resource planning (ERP) software, have become basic tools in the corporate operations and management. Despite the COVID-19 (coronavirus) pandemic, revenue growth soared in 2020 alongside profit, as businesses rapidly shifted operations online. Operators encountered higher demand from customers seeking to expand their online presence. Furthermore, revenue is expected to grow 11.8% in 2022 alone.
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Each report includes:

industry revenue;

industry profit;

industry margin;

industry employment;

industry major players;

industry key external drivers;

industry product & structure segmentation;

industry key trends;

industry Life Cycle;

industry Geographic Breakdown;

industry Key Success Factors;

industry Key statistics for previous years;

forecast of industry Key statistics for the next 5 years;

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Reference Wordlist

High barriers to entry mean that new companies struggle to enter an industry, while low barriers mean it is easy for new companies to enter an industry.

Compares the amount of money spent on capital (plant, machinery and equipment) with that spent on labor. M-Ysland LLC uses the ratio of depreciation to wages as a proxy for capital intensity. High capital intensity is more than $ 0.333 of capital to $ 1 of labor; medium is $ 0.125 to $ 0.333 of capital to $ 1 of labor; low is less than $ 0.125 of capital for every $ 1 of labor.

The dollar figures in the Key Statistics table, including forecasts, are adjusted for inflation using the current year (i.e. year published) as the base year. This removes the impact of changes in the purchasing power of the dollar, leaving only the "real" growth or decline in industry metrics. The inflation adjustments in M-Ysland LLC`s reports are made using the US Bureau of Economic Analysis’ implicit GDP price deflator.

Spending on industry goods and services within the United States, regardless of their country of origin. It is derived by adding imports to industry revenue, and then subtracting exports.

Colloquial Terminology

Computer-based techniques for identifying, extracting and analyzing business data, such as revenue by product or geography.

A strategy for organizing and synchronizing an organization's interactions with its customers, especially in relation to sales and customer service.

The process of extracting patterns from large data sets by combining methods from statistics, artificial intelligence and database management.

A company-wide computer software system used to manage and coordinate all the resources, information and functions of a business from shared data stores.

A type of computer architecture or software architecture that enables adding, upgrading and swapping components.

An increasingly popular business model for selling software online whereby customers do not buy a discrete copy of software, but instead pay a subscription fee for its use.

Software that is used to manage and automate supply chain transactions, including purchase order processing, inventory management, goods receipt and sourcing.


The largest companies have spent the current period acquiring high-performing enterprise software vendors, cloud companies and data analytics businesses. For example, Inc. acquired MuleSoft LLC for $6.5 billion in 2018 and Slack Technologies Inc. for $27.7 billion in 2020. Acquisitions enable large software vendors to pursue a portfolio approach and leverage existing clients by offering software suites catering to multiple needs. Companies have also made numerous nonindustry-relevant acquisitions to diversify their portfolio and offer a variety of products, placing particular emphasis on the acquisition of cloud technology companies.

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